Chief Marketing Officer

Samara Hamilton

Samara Hamilton joined DivDat in April of 2022. Her deep domain expertise in integrated marketing and communications, coupled with her background product management and product marketing in the software space made her a natural fit for the growing organization.

Prior to joining DivDat, Samara led corporate-wide marketing and communications for The Shyft Group (formerly Spartan Motors), a publicly traded specialty vehicles manufacturer, and was responsible for the rebranding efforts across the organization’s North American footprint.

She spent nearly a decade in insurance-specific SaaS companies, including Instec, Vertafore, and Sircon, and was responsible for demand generation across B2B and B2G markets.

Samara earned her Master of Business Administration degree from Northwood University, and her undergraduate degree from Michigan State University. A lifelong learner, Samara has continued her education through Northwestern University’s prestigious Kellogg School of Management’s marketing curriculum.